What happens when Apple and Nike combine forces?

It’s a marketeer’s fantasy wedding: Apple and Nike, two iconic brands, with strong aesthetic visions partnering on a piece of wearable tech. This is effectively Apple’s Series 2 watch plus what they call “deep integration” with the Nike+ Run Club ... ( read original story ...)

6 things we want from watchOS 4

Apple's Worldwide Developer Conference is just around the corner, and you know what that means: Apple is likely to announce and demo watchOS 4, the next phase of its smartwatch operating system. For the past three iterations of watchOS, Apple has slowly ... ( read original story ...)

Apple Launches New Watch With Nike

The NikeLab Edition will go on sale April 27, sold exclusively at Nike and NikeLab stores. Prices have not been released. The new light bone/black Nike Sport band is similar to one of the new colors incorporated in the Apple Watch Nike+ faces included via ... ( read original story ...)