Apple’s Upcoming Morning Show Drama Gets New Showrunner

One of the TV shows Apple has in the works, a "morning show drama" starring Reese Witherspoon and Jennifer Aniston, is getting a new showrunner, reports Variety. The original showrunner and creator, Jay Carson, had planned to work with Apple on the series ... ( read original story ...)

Apple may drop Intel as a chip supplier as early as 2020

The company already uses custom-designed chips in its iPhones, iPads, Apple TV set-top box and the Apple Watch; Macs are the only products still powered by others' solutions. Switching to its own chips would critically allow Apple to launch products on its ... ( read original story ...)

Apple’s High End Low End Strategy

All of them is a good answer. Apple owns the premium end of nearly every product category. Mac, iPhone, iPad, Watch, Apple TV, Beats headphones, HomePod, AirPod. Apple’s high end strategy is time honored and helps the company reap the most fruit. ( read original story ...)