Apple plans to sell video subscriptions through TV app

For the first time, Apple plans to begin selling subscriptions to certain video services directly via its TV app, rather than asking users to subscribe to them through apps individually downloaded from the App Store, according to people familiar with the ... ( read original story ...)

How-To enable or disable VoiceOver on Apple TV

Here are the steps you need to take to turn this feature off: Once enabled, you will be able to simply press the Menu button on the Apple TV remote, three times. This will quickly toggle VoiceOver on or off without fiddling with the Settings menu. ( read original story ...)

New App Finally Makes The Apple TV Interesting To Gamers

Games developed for tvOS have been lumbered with inevitable depth and scale limitations, along with their need to cater for the fiddly, imprecise controls afforded by the Apple TV’s small remote control. Now, though, the Apple TV is on the verge of ... ( read original story ...)

Apple plans to sell video subscriptions through its TV app

Want more Access, Content & Connections? We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Apple's plan to reinvent cable TV is starting to look a lot like the strategy of its rival ... ( read original story ...)