For the first time since 2022, the iPad Air was upgraded. Some accessories for both iPad models, like the Apple Pencil, were also given updates. All of the new iPads and accessories are available to preorder now ahead of a May 15 release; check them out ...
‘Tone Deaf’ New Apple iPad Pro Ad Sparks Major Arts Backlash
An ad for Apple's new iPad Pro shows a giant crushing machine destroying creative tools. Amid sensitivity over AI's role in art, not everyone appreciates the imagery.
iPod Nano Makes Rare Appearance in Apple Ad for Thinner iPad Pro
The new iPad Pro has dethroned the iPod nano as Apple's thinnest device ever, and the company has promoted this feat in a nostalgic ad. In a video shared on TikTok and other social media platforms, ...
Apple gets crushing backlash to its ‘gross’ iPad ad from celebrities and artists
From its pop-art iPod commercials to its celebrity-led Mac vs. PC campaign, Apple hasn't had many marketing missteps to its name. But a controversial ad for the company's latest iPad model has critics railing against the tech giant for what they say is a ...
First M4 iPad Pro benchmarks show us how fast it really is
Apple unveiled new iPad Pro and iPad Air models this week, confirming every rumor we saw in recent months. Even the wild, last-minute claim that … The post First M4 iPad Pro benchmarks show us how ...
Everyone’s mad at Apple’s new iPad ad. Here’s why
If the spot wasn’t intended to illustrate how Apple risks becoming the villain of its own hero myth, the reaction to it sure does.
Here’s Apple’s new iPad lineup
Apple just updated its two high-end tablets: the iPad Air and the iPad Pro. While the entry-level iPad didn’t receive an update, the company lowered its ...