Leaked prototypes from collector Kosutami reveal that Apple nearly launched the original AirPods in vibrant "iPhone 5c" colors. Discover why Apple abandoned pink and yellow designs to stick with ...
Apple Teases ‘Something Big’ Coming Soon to Apple Fitness+
The Apple Fitness+ Instagram account today teased that the service has "big plans" for 2026. In a video, several Apple Fitness+ trainers are shown holding up newspapers with headlines related to Apple ...
Report: Apple’s AI Strategy Could Finally Pay Off in 2026
Apple's restrained artificial intelligence strategy may pay off in 2026 amid the arrival of a revamped Siri and concerns around the AI market "bubble" bursting, The Information argues. The speculative ...
New MacBook Redesign Rumors: Is Apple Bringing Back the Touch Bar in a Redesign?
MacBook rumors suggest a Touch Bar return and major MacBook redesign, with haptic keys, deeper travel, and smarter OLED controls.
Apple Shares New ‘Quit Quitting’ Apple Watch Ads
Ahead of 2026 and associated New Year's resolutions, Apple has started sharing new social media ads focused on the Apple Watch as a motivational tool. In a series of "quit quitting" spots, Apple Watch ...
Apple Avoids New China Chip Tariffs Until 2027
Apple now has additional time to allow for tariffs on Chinese semiconductors, thanks to a delay on any actual cost impact until June 2027. While the United States will still apply new tariffs on ...
Apple Supplier Targeted in Cyberattack
One of Apple's Chinese assemblers suffered a significant cyberattack earlier this month, DigiTimes reports. The cyberattack may have compromised sensitive production-line information and manufacturing ...